At times she films me while having a meal. It's jarring to spot myself on her social media – it feels like a jumpscare.
A close companion of a decade, she, calls herself the “content queen”. It can be amusing for a short while, but it strains our relationship.
She is an extrovert, she feels the need to document everything all the time. During meals out, she says, “The phone eats first,” and takes photos with bright lighting, which induces embarrassment. I don’t like it when other people see her performing for the camera – I get secondhand embarrassment. It also frustrates me because the food gets cold.
She's not quite an online personality yet, but she is aspiring to become one. She creates video blogs about city life, a day in her life, and her work as a stylist. Her content is good, I’ll give her that, but I don’t want to be involved. Sometimes she films me while I’m eating, or just accompanying her. Later, I appear on her Instagram afterwards, and it pops up like a jumpscare: I might be bare-faced, an awkward face or photographed mid-bite. It’s uncomfortable.
She also expects me to record her at inopportune moments. Sometimes I'm in conversation to another person, or we’ll just be spending time in the street. I feel like our friendship has transformed into me being her unpaid videographer. She could easily hire someone if she wanted professional shots. Upon mentioning my discomfort about this arrangement, she brushed it off. She’s taken me to several industry functions, which were appreciated, but that doesn't compensate for all the time and effort I invest assisting her create material.
I appreciate that Marielle has supported me with my design career, but I don’t want our friendship to become just a ledger of favours. I don't believe she’s fake or dishonest, but at times it seems that if recording starts, we will begin acting in a way that makes us look good for her channel.
She will say, “Alright, smile for the camera!” and film me laughing with someone. It’s so silly. I need her to recognize that our 10-year friendship still has limits. I love being with her, but I also want to experience it without being filmed, altered, or shared for an viewers. I’m not a accessory for her online persona.
I hope Beth to see that the content we produce together can get us an opportunity.
I love shooting content. It’s not just a hobby; it's integral to who I am. Creating videos and sharing my life online enables me to show my personality and engage with people in novel forms.
I wouldn't label myself as a professional creator yet, but it's savvy to make money from your interests. I look up to people on social platforms who execute that aesthetic of casual, DIY content creation.
Creating content is my interpretation of living actively: noticing the nuances, sharing them with an viewership that appreciates the craft behind it. It's never my aim to make Beth uneasy. Bringing her to industry events was my way of sharing opportunities, providing her a opportunity to experience exclusive moments that could benefit her professional path too. That isn't blackmail, it’s just being realistic.
I would take her to these events even if she refused to assist me, but I desire her to see the benefits the content we make together can get us: an opening. I understand not everyone likes being filmed, but often spontaneity is what makes material authentic. Being recorded from time to time is part and parcel of being my companion. I'd remove anything she requested, but she has never asked yet.
I don’t expect anyone to be my personal filmmaker, but friends help each other in small ways. My assumption was filming a clip now and then would be enjoyable for Beth. Creativity flourishes in partnership, and having my friend around makes endeavors energetic and enjoyable. I don't compel her to take part in anything, and I would never intentionally humiliate her. But filming together occasionally is part of how I record our time together.
I cherish Beth’s friendship profoundly and want to avoid making videos to come between us. I am ready to find middle ground: like asking before recording, and avoiding angles that might make her self-conscious.
This is not about control, it’s about expressing my perspective while still respecting hers. Obviously content creation is not a replacement for genuine friendship: it’s just part of how I experience life and I want her to be involved in a way that’s enjoyable for each of us.
Is it right for her to stop filming herself and Beth when they are socializing?
There’s nothing more uncomfortable than having a friend point a camera at you. I understand that it’s Marielle’s passion, but I don’t make friends come to my workplace. Perhaps she can find influencer friends to create content with. With the dark, looming future of technology, personal relationships are the only thing we have – don’t waste them!
Liberty, 25
When pursuing something as a career, it's unfair to expect your friends for assistance every time, even if they have helped previously. While she enjoys creating, that doesn’t mean all those around her is content. She needs to respect Beth’s personal space.
Ankit, 26
She may enjoy making content and showing off her life online, but it’s not for everybody. It’s nice she has assisted her friend professionally, but she needs to listen to what Beth wants.
Emma, 27
It seems like you care about each other, so cling to that and ensure it’s the priority in your relationship. Create some real experiences, where true emotions are preserved, not online archives. In fact, celebrities who seem to share their worlds actually have more secrecy than it seems.
Sarah, 53
She seems to be neither present nor authentic when she’s with Beth – she's on the job. Each appears unsure as to where the line is. The answer is not found in trying to alter one another, but in each establishing clear limits around what is comfortable to them and seeing if there is an mutually agreeable compromise.
A final view, 71
In an online poll: is Marielle exploiting their friendship?
Professional poker player and coach with over a decade of experience, specializing in tournament strategy and mental game techniques.