Following a three-decade run on the iconic Vegas strip, the performers from the spectacle Jubilee! executed their last synchronised kick in 2016. The extravaganza, famous for its ornate costumes designed by American fashion designer Bob Mackie, closed its doors due to falling audience numbers and unimpressed reviewers who described it as a spectacle “a relic of another era”.
Now, roughly eight years later, the showgirl persona, or at least the showgirl style, is back.
The Master of Sequins
Referred to as the “master of glitz”, Mackie has made dramatic showgirl glitz his signature style, clothing everyone from Marilyn Monroe to Madonna. Recently, a “naked” bodysuit he created for Cher in 1978 fetched $57,600, seven times its projected value, while a silver and gold beaded bodysuit with shiny wings that Mackie created for Tina Turner for a 1977 performance sold for $19,200.
“In my view it looks more appealing for the younger performer who is desiring something other than what they knew from childhood”, he stated in an interview with a newspaper. “Today's artists are embracing a glamorous, more theatrical, attention-grabbing, memorable statement.”
The Musical Revival
It’s a look that made its way all the way to the centre of mainstream fashion in 2025 propelled by a chart-topping superstar. Recently, the entertainment titan wore one of Mackie’s vintage Jubilee! costumes on the cover of her latest record. The crystal-covered bra and thong, ostrich-feather armbands and glittering headpiece were perfect for a record titled The Life of a Showgirl.
The singer isn't alone. This year, showgirl inspirations have been incorporated by singers including Sabrina Carpenter as they whizzed across arena stages in glitter, revealing designs and feathers, illuminated against camp sets. Lipa’s stylist a fashion expert mentioned in an interview with a fashion magazine he wanted to bring “a stage persona” to her Radical Optimism tour – drawing from pictures from the 50s, Lipa’s dancers waved giant plumed accessories.
Drawing from Tradition
Lipa, Carpenter and other chart toppers also draw on classic performances, including classic theater and ensemble references. The results are poles apart from the late-century teen pop of crop tops and utilitarian trousers, and urban dance moves that came before them.
But not everyone are enthusiastic with this showgirl revival. Nancy Hardy, a ex- Jubilee! showgirl who entertained in the 2000s says the trend is “puzzling”. She thinks the word showgirl is being “treated as an catch-all phrase covering everything from The Radio City Rockettes to Broadway performers and now even modern pop stars.”
A Highly Sought-After Classic Look
For millennial and young adult stars, Mackie’s vintage designs have become incredibly sought-after. In 2024, a style icon paid tribute to one of Mackie’s iconic muses, Cher, when the star wore a semi-sheer embellished dress designed by the designer in 2001, which was inspired by one he designed for Cher to wear in 1967. Months after, another pop star paid an undisclosed sum to buy the Mackie tasseled mini dress she had worn at an awards show to perform at the Grammys. In September, Carpenter wore a trio of retro Mackie designs at the MTV Video Music Awards. They are also a favorite among collectors.
“The showgirl aesthetic inspire a sense of longing for a past glamour,” says an archivist, a curator at the University of Nevada, who studies the history of showgirls. “Currently it is viewed as a sort of ‘toned-down’ sexy because it has been adapted. It has got all the elegance, the sparkles and the shine but without the nudity.”
A Than Just Style: An Icon of Vegas
The expert says the showgirl image are key to the identity of Sin City. She points to one-time leader Oscar Goodman who, during civic functions, was accompanied by two showgirls. Even though Las Vegas no longer has any showgirl-based productions, Chung says they are still featured as an logo of the city, showing up at conventions and in promotional material. “The showgirl is still a enduring figure of Las Vegas glitz and glamour,” Chung says.
An Appeal of Illusion
Hardy says the transformative effect of a showgirl is part of the attraction. This is a notion the singer hints at in a recent docuseries that documents the behind-the-scenes action from her extensive 2023 Eras tour, which included exhausting preparations, training and 149 performances across 21 countries, each lasting 3.5 hours.
The performer explains her own nights in the spotlight as “comparable to running a marathon in heels every night”. Her feathered headdress tipped the scales at 34lbs. “I had to support it all the way up the staircase to the performance area from the backstage area three floors below in the lower level. I had to leave early for my cue so I could catch my breath before I performed. One is sweating the whole time but crafting this illusion that it’s effortless and beautiful and dreamlike.”
It could be this is where the fascination of the showgirl really resides. In the busyness of 2025 there is a longing for a break from reality. Who better to turn to than showgirls, who have always embodied make-believe, flawlessness and a universe where no one misses a mark.